Performance. Marketing. Blog.

A recent study on the so-called job turbo shows the measures to be very successful and thus provides new insights into how refugees can be successfully integrated into the labor market. Despite this positive assessment, there is a risk of success without a lasting effect.

The KÖNIGSTEINER Group's "Job Ads 2025" study shows that job ads are still the most important recruiting tool - if they are done right. Read it now!

A shortage of skilled workers is slowing down many trades businesses - but smart tools can help. How tradespeople can use AI sensibly and why now is the right time to get started.

An unknown band achieves considerable streams and followers on Spotify in a very short time. What exactly does this have to do with HR?

There is no doubt that artificial intelligence has found its way into our modern lives. And yet there are always surprising and even curious applications for AI. We have collected a few examples from the web.

The wording of job advertisements requires great care. Those who do not adhere to the legal requirements risk financial and image-damaging consequences.

For the first time since coronavirus, there has been a decline in the volume of work in Germany. In addition to the general economic downturn, this is also due to unfavorable structural conditions.

Shortly before the general election, we take a look at the parties' programs. How much awareness is there of the problem of skills shortages and immigration and what solutions are on offer?

Even small stumbling blocks in a job advertisement can lead to an application not being sent. These hurdles can often be easily removed.

The year 2024 was turbulent in many respects. Despite many challenges, it was a successful year for us at KÖNIGSTEINER digital, for which we are very grateful.

The world of work is in a constant state of change. The year 2025 promises to further transform recruitment and HR marketing. What trends are emerging?